Construction Industry Market Research 

Construction and the Built Environment incorporates a wide range of business activity from specialist professional services such as Surveyors, through to Client Specialists, Trade Contractors and Building Product Manufacturers [Click..experience of job functions].

The Redshift construction market research team have experience of both heavy side materials, such as cement and masonry products, as well as light side products, typically installed after construction, such as doors and windows, electrical and lighting, plumbing, heating and ventilation systems.

"Overbury is always one step ahead of the competition with its initiatives and processes, with the customer at the heart of what we do.  We have been credited with setting industry standards, but we don’t rest on our laurels. It is vital that our suppliers also live up to this ethos and represent us well in front of our clients and the wider market.  In Guy, Jane and the team we have found a research agency that does this and I am happy to have them directly present to the Board of Directors."(Dan Jarrold, Overbury) Read more client testimonials 

Market Research is increasingly being used by companies and organisations in the construction industry.

Construction is a market we are increasingly being asked to research, partly driven by the increasing awareness and need for sustainable construction solutions and the push to improve service standards within the industry. With significant market pressures on some sectors of the construction industry, the need to be competitive and address customer and market needs is now even more compelling.

 

Due to the market incorporating both services and products we are asked to deliver a diverse range of projects: from multi-national initiatives whose intention is to trigger strategic change, to small ‘stop gap’, quick fixes at a more tactical level. 

 

Market Research solutions for the Construction Industry and Built Environment

Our market research teams typically work in the following areas:

• Brand positioning & perception compared to competitors;
• Customer retention;
• Identifying new sales opportunities;
• Reducing the risks so that business decisions can be based on facts;
• Development of new products or services;
• Delivering better shareholder value through improved customer orientation.

 

Construction Industry Market Research Services from Redshift Research